PF 2015 a jak vznikl název Applito

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Před dvěma týdny se mne jedna účastnice školení Mac OS X  ptala,  co to vlastně Applito znamená a jak název vznikl.

Psal se rok 2011. Tehdy jsem žil v Belgii a zároveň pracoval jako servisní technik Apple. Už bylo jasné, že se budu vracet zpět do ČR. Začal jsem přemýšlet, že založím firmu. Vždycky jsem chtěl pomáhat uživatelům produktů Apple. Chtěl jsem, aby název vyjadřoval, co bude firma dělat. Dále jsem chtěl, aby název obsahoval alespoň z části slovo Apple. Ale zas ne úplně, protože se jedná o chráněnou Trade Mark.

Po dlouhém přemýšlení název vznikl tak, že jsem vzal slovo Apple, oddělil poslední písmeno E a připojil -ITO, to je španělský výraz pro zdrobnělinu. Vzniklo něco jako „malý Apple“, nebo „můj drahý Apple“. Kamarádům se název líbil, nebylo co řešit.

Už jsou to více jak tři roky, co mne název napadl. Firma je stále maličká. Prošla si nejkrušnějším obdobím své existence a pomalu roste.  Důležité není tempo růstu, ale to, že plníme vizi, se kterou byla firma zakládána.

Díky všem za přízeň během celého roku 2014. Přeji Vám do nového roku vše nejlepší, ať se Vám i Vaším projektům daří.

Jaroslav Vítek, zakladatel Applito s.r.o.